Questions about agent information on listing pages

September 25, 2008

We installed upgrades to www.nwrealty.com yesterday and notified our customers that their contact information, photos and logos can now appear with their listings on our site.  Additional information is available at our Reciprocal Link Policy page and Linking Examples page.  Here are some questions and answers about this new feature …

  1. Why doesn’t my agent information appear with my listings?
     
    For your contact information to appear you must either link to www.nwrealty.com from your website or advertise with us (starting at $39/month which includes a website and subscription to services on your office site).
     
  2. Why doesn’t my office information appear with my listings?
     
    A few offices are grandfathered into the nwRealty Network with a very low level of agent participation such that we can only justify promoting those that reciprocate in some manner.  If you would like your information to appear with your listings, please link to www.nwrealty.com from your website or consider using our advertising services for your personal promotion.
     
  3. Can we add additional phone numbers, email addresses and tag lines?
     
    For now we’re only displaying the company and agent names (as licensed) with their city, state, primary phone number, and weblink.  We’ll add more information during the next phase of development.  However to prevent harvesting by spammers we do not plan to openly publish email addresses.
     
  4. How do we know how many times our information is viewed by prospective clients?
     
    We record each time your information and listings are viewed and email reports to advertising agents each month.  These displays of your information will be included in those reports.  This upgrade is also the first step in reporting how many times an individual listing is viewed on our site.  We will include that information in reports as we continue development.

If you have any other questions please leave a comment on this blog, email larry@nwrealty.com or call 253-740-6092.  Thanks!

Washington Real Estate Web Trends - BTS 08

September 19, 2008

Summer vacation is history and its Back To School for the kids.  As expected, traffic for our main real estate site at www.nwrealty.com decreased about 13% from July.  Here’s the surprise … Our competing sites seemed to hold steady and a couple even showed slight increases.

The larger sites that we monitor (publishing real estate from multiple states) also seemed to hold steady.  But windermere.com recaptured its position on top with a 7% increase while Redfin experienced a 7% drop in visitors.

The historical seasonal trend indicates Washington real estate traffic will drop slightly during the month of September.  But as hunting season draws nearer so does a spike in business for brokerages in the more remote areas of Washington due to the influx of sportsmen into theses market areas.